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THIS WEEK

CARHARTT WIP X AWAKE NY

Archetypal Carhartt WIP items in the brand’s Dearborn Canvas, like the OG Active Jacket, have been reworked to feature embroidered co-branding and Awake NY’s painterly floral motifs.

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PLEASURES

Fuel welcomes Pleasures. a new brand with Feelings from the past interpreted into visual, cerebral, and wearable expressions. A Los Angeles-based streetwear label PLEASURES was founded by Alex James in 2015.

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THE NORTH FACE LOW-FI HI-TEK

Something weird is happening in store at FÜEL ATHENS. A huge scene by The North Face dominates the main entrance of the store with many surprises inside. Explore the collection here.

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PUMA X RHUIGI

PUMA X RHUIGI

Fashionistas, this one's for you. PUMA is back with another collection in collaboration with the creator of R H U D E. Rhuigi Villasenor is a Los Angeles-based designer who believes in quality and comfort, and always being true to your own personality.

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DIAMOND X BASQUIAT

To celebrate its 20th anniversary this year, Diamond Supply Co. has partnered with the estate of Jean-Michel Basquiat to develop a commemorative collection of outerwear and apparel.

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GRAMICCI

Since 1982 Gramicci has been making functional clothing for life in the great outdoors. Built for movement, and loved by countless cultural movements—what started out in a garage in Ventura, California has traveled to the streets of Tokyo and beyond.

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AIR MAX DAY

HAPPY AIR MAX DAY

The annual “Nike Air Max Day” takes place on March 26. Air Max Day is Nike's annual celebration of everything “Air Max.” From its discreet debut in 1978 as part of the Air Tailwind to its revelatory role in the Air Max 1, the technology is all Nike.

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STUSSY new arrivals

STÜSSY NEW ARRIVALS

Stüssy pushes forward with an assortment of vibrant pieces that nod to workwear staples. Fleece zip-ups, overshirts, quilted vests in muted earth tones, as well as more notable shades and several variations of statement pants in prints and patterns: from camo to leopard.

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VANS X JOE FRESHGOODS

VANS X JOE FRESHGOODS

Vault by Vans and Joe Freshgoods reunite to present “Chocolate Valley Resort“ - the concept of a place based on a moment of time. The latest collection of footwear, apparel and accessories is an ode to travel and leisure from the Black experience.

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NAPAPIJRI X LIBERTY

NAPAPIJRI X LIBERTY FABRICS

Liberty Fabrics’ iconic prints and Napapijri’s pioneering spirit come together in a capsule collection dedicated to artistic explorers moved by self-expression and the pursuit of creativity. The capsule features a series of styles made with Liberty Fabrics to ...

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Romeo and Juliet

FUEL x ROMEO & JULIET

Street fashion is constantly evolving to reflect current trends and cultural influences, but also drives the retrospective nostalgia by bringing...

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NIKE ZOOM VOMERO 5

NIKE ZOOM VOMERO 5

Big sneaker companies often bring back old models with a modern twist. Nike in particular frequently draws inspiration from their past designs and...

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The North Face 1192 Nuptse

1992 NUPTSE

Time flies when you're having fun. It's been 30 years since we created one of our most beloved and iconic styles, the Nuptse Jacket.

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Vans x Raeburn

VANS X RAEBURN

RÆBURN is a collaborative, creative fashion studio based in the heart of East London, where style meets responsible design.

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NIKE TECH FLEECE

First released in 2013, the Nike Tech Fleece involved the reinvention of a classic sports material- fleece. The Nike Tech fabric is still one of the most...

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NAPAPIJRI x FIORUCCI

Born from the synergy between two icons of Italian flair since the ‘90s, the capsule Napapijri x Fiorucci’s Fall/Winter 22 chaptertransforms the ...

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LEOPARD PRINT

The rock’n’roll print was reworked across the AW22 runways, from Nike Dunks and Vans shocks to Adidas leggings and hoodies. Check our latest...

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NAPAPIJRI FW22

Fall Winter 22 campaign is a journey to the ultimate frontiers in outerwear.Shot in Beitostølen, Norway, it explores the contrasts in Napapijri’s DNA...

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humanrace

ADIDAS X PHARRELL WILLIAMS

Minimalism acts as a foundation for expression in the latest collection made in collaboration with Pharrell. Humanrace is a product company ...

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THE NORTH FACE

From protecting alpinists and adventurers to warming the backs of urban explorers and city commuters the north face new collection looks with plenty of here-and-now tech.

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VANS X STRANGER THINGS

The Vans X Stranger Things 4 collection brings the Stranger Things world to life. Travel to the Upside Down, Surfer Boy Pizza, Hawkins Indiana, and more through Vans’ playful apparel and footwear.

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